I have argued in my previous article about simple marketing for photographers, that a simple website specific to your photography niche can be very powerful, even more powerful than a full fledged photoblog. That being said…what is a photoblog good for then? Well, I don’t believe a photoblog is suited for every kind of website, but it can be very well suited for certain web sites. Read along to find three ways to successfully use a photoblog.
What is a photoblog ?
I usually like to define what I’m talking about…so even though you might know what a photoblog is, just bear with me. Well, a photoblog is a diary about pictures with…well, with pictures. You’re showing the pictures you’re taking to the world. Usually there is a unifying theme to any photoblog…whether it’s travel pictures, pictures taken around your town, black and white pictures…and so on. There are quite a few photoblogs that started when the author wanted to learn photography and wanted to show his progress to the world. I like reading those and seeing their progress.
Every successful photographer has a photoblog…really?
There are plenty of wedding photographers and business photographers that do not have a photoblog. Yet, they’re successful in their respective business. I’m only saying this because a photoblog (which is a blog with photos) doesn’t necessarily mean (read Simple marketing for photographers.) that it will make your photography business more successful. Now that I have said that right at the beginning, we can start exploring what a photoblog is good for. I am only showing three of my favorite ways to use a photoblog.
Three suitable uses for a photoblog
1. A photoblog is great for teaching specific photography techniques.
Whether you’re just learning something yourself or you’re already an expert you can teach someone else. This can mean black and white photography or how to use Photoshop to do certain things. A photoblog can be a great teaching platform. Yes, it’s true that there are literally millions of photoblogs out there, but if you want to show the world what you’re learning, a photoblog is a great tool to use. OrganizePictures.com is a teaching site but…without the pictures.
2. The best use for a photoblog is…a travelogue.
This means that you use a blog to document your travels. This is my favorite way to use a photoblog. I think it blends photography with travel and this combination is just very cool! I love reading travelogues and I have my own…of course ! Again, there are many travel photoblogs on the internet, but a photoblog is a great way to document and share your travels.
3. A photoblog is good for showing progress…your progress!
If you’re learning photography or some editing technique, a photoblog is a great way to share your progress and discoveries with others. I have seen quite a few photoblogs that post a picture everyday. Some have started…well, not very pretty :) but over the course of time anyone can see their progress in the way they take pictures.
Do you have a photoblog?
Are you using a photoblog for something else? How is it working for you? I’m always eager to find out how other people are using photoblogs. Share your experience and post a link to your photoblog in the comments !
Essentials for organizing your digital photosOver the years I have come to rely on only a few products for managing and backing up my large media collection. These are my essential products and services I have been using for many years to keep things organized and safe. Even though these are affiliate links, I wholeheartedly recommend them.
I recommend using Adobe Lightroom Classic CC via the annual Adobe Creative Cloud subscription. Lightroom has excellent photo editing capabilities. Yes, Lightroom has a steeper learning curve as you have to learn to keep your catalogs in sync with your hard drive. However, Adobe Lightroom makes most sense especially when you do lots of image editing.
If you don't like the subscription, you can get also download the last standalone Adobe Lightroom 6 for Mac or Windows (while it is still available). However, the product is no longer maintained by Adobe.
Excellent Lightroom and Picasa alternative. If you're looking for a cheaper and simpler photo manager then ACDSee Photo Studio for Mac or ACDSee Pro for Windows is my preferred solution for organizing your media on your computer. It has a very fast browser, beautiful image editing capabilities and you don't work with catalogs at all.
In addition, make sure you have an inexpensive and reliable external hard drive for backing everything up. It is absolutely essential for backing up your media regularly.
If you're looking for a reliable unlimited cloud backup service, I recommend Backblaze Cloud Backup. I have used Backblaze for my online backup for more than 3 years now. All my files are safe and secure and I have never had any problems with them.